Dry Eye Marketing Strategies That Actually Convert Patients
Dry eye is one of the most underutilized growth opportunities for eye care clinics, particularly in Canada’s private-pay healthcare environment, where long-term care programs play a critical role in sustainable clinic growth. While clinics continue investing in advanced diagnostic tools and treatment technologies, many still struggle to consistently convert patient interest into long-term dry eye […]
5 Top Healthcare Digital Marketing Trends for 2026
Healthcare marketing in 2026 isn’t just “digital marketing, but newer.” This guide breaks down the 5 top healthcare digital marketing trends for 2026, and the practical actions that clinics in Canada can take to stay visible, build trust faster, and convert more patients without relying purely on ad spend. The way patients discover clinics is […]